Content marketing
Content Marketing
A platform for running content marketing: planning, calendar, creation, approval workflow, publishing and performance — managed by your team, in your workspace.
One brief
- Product
- Monsoon skincare kit
- Audience
- Women 24–35, metro India
- Objective
- Lead generation
- Tone
- Warm, expert
Adapt for every channel
Channel-native versions
Instagram reel
Hook + 3 beats · 18s
LinkedIn post
Long-form · 1,120 chars
Subject + preview + body
YouTube short
Script + title
Content plans and content production drift apart
The calendar says one thing, the drafts live somewhere else, and what actually shipped is only visible on the channel itself.
- No shared status between plan, draft and published
- Approvals happen informally and are not recorded
- Nobody can tell which content performed
One pipeline from idea to published
Every piece of content carries its campaign, channel, owner, status and approval history, and after publishing it keeps the performance record attached.
What you get
Content planning
Plan content against campaigns and channels rather than in isolation.
Content calendar
A shared calendar with per-channel scheduling.
Content creation
Compose per channel, with AI assistance available for drafts and variations.
Content workflow
Draft, review, approved and scheduled states with an audit trail.
Publishing
Approved content is queued and delivered to connected channels.
Content performance
Engagement reported against the content and campaign that produced it.
How it works
The same sequence every team follows, from connection to measurement.
- 1Plan the content calendar
- 2Create drafts per channel
- 3Review and approve
- 4Schedule and publish
- 5Read performance by content and campaign
Where teams use it
In-house teams
One place for the plan, the drafts and the approvals.
Founders
Publish consistently without managing separate tools.
Agencies
Client review before anything goes live.
Frequently asked questions
Keep exploring
Ready to try it on your own marketing?
Start free, connect a channel and see it working with your data before you pay anything.
- Free plan available
- No credit card to start
- Cancel anytime