For e-commerce

Know which promotion actually produced the revenue

Run promotions across social, email and landing pages under one campaign, then attribute the revenue instead of arguing about which platform gets the credit.

app.digimarketingos.com/analytics/attributionDemo
1Google search28%
2Landing page12%
3Lead form18%
4Email nurture22%
5LinkedIn retarget11%
6Demo call9%

Credit shown with a linear model. DigiMarketingOS also supports first touch, last touch, position-based and time-decay.

DigiMarketingOS attribution report showing e-commerce promotion revenue by channel

Every platform claims the same sale

Add up the conversions each ad platform reports and you have sold more than you actually did. Meanwhile email, organic social and content get whatever credit is left over.

  • Reported conversions exceeding real orders
  • Promotion content scattered across scheduling tools
  • Email list drifting out of sync with customer data

One campaign, one attribution model

Content, email and capture pages attach to the campaign. Touchpoints accumulate per contact, and credited revenue is computed under the model you choose — a single view rather than a sum of competing claims.

What you get

Promotion campaigns

Multi-channel promotion planning with budget and results in one record.

Segmented email

Send to live CRM segments with suppression respected globally.

Landing pages and forms

Capture interest with source context preserved end to end.

Attribution models

Five models to compare, so the credit debate ends with data.

Content calendar

Seasonal calendars planned and approved ahead of the peak.

Automation

Trigger follow-up sequences from interest, tags or engagement.

How it works

The same sequence every team follows, from connection to measurement.

  1. 1Create a campaign for the promotion with a budget
  2. 2Plan and schedule content across your channels
  3. 3Send the email to a live segment under the same campaign
  4. 4Capture interest through pages and forms
  5. 5Compare attributed revenue by channel and repeat what worked

Where teams use it

Seasonal sales

Plan, approve and schedule the entire peak calendar in advance and compare against last year.

Product launches

Coordinate teaser, launch and follow-up phases with results attached to each.

Retention campaigns

Re-engage lapsed customers by segment and measure recovered revenue.

Frequently asked questions

Keep exploring

Ready to try it on your own marketing?

Start free, connect a channel and see it working with your data before you pay anything.

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